You’re the boss of your jeans

You’re the boss of your jeans

You heard right. Our new denim innovation adapts to YOU.
It’s time to say BYE BYE to jeans that only fit you sometimes. And yeah, you can kiss the “hold your breath all day feeling” goodbye too. Because our new True to You denim continues to fit –– even if you change sizes. These are the skinny jeans you’ll NEVER grow out of. Seriously, they’re that good.

You’re the boss of your jeans

Our denim innovation comes in a wide range of sizes –– from XXS to 4XL. These are the jeans for anyone, anytime.

You’re the boss of your jeans

"The stretch makes the jeans hug my body in the right places, without being too tight like most skinny jeans.''
–– @maya_nilsen