H&M Studio SS22

Forget about dress codes. Boycott boring. These pieces are made for the street-style heroes who conquer Monday by dressing like it’s Friday. Those who aspire to inspire as they walk down the streets in electrifying colours and popping patterns. So what are you waiting for? If you feel good, you look good—and that’s what this collection is all about: letting fashion be your very own boost of dopamine.

H&M Studio SS22

Our in-house designers have mastered the art of colour selection. Exhilarating fusions of neon greens and blazing oranges, along with staple shades of black and grey, are the perfect mix-and-match palette for fabulous dressing up.

H&M Studio SS22
H&M Studio SS22

Timeless yet attention-grabbing. Our in-house designers have come up with statement pieces and accessories that can be styled in modest or maximised ways for years to come. And speaking of the future: the full line is made from more sustainable materials, such as recycled polyester and organic cotton. 

H&M Studio SS22
H&M Studio SS22